★★★★★
6w → 4d
"Cut our onboarding video time from 6 weeks to 4 days. Quality genuinely surprised us."
SK
← All resourcesGuide
How AI video production works.
No cameras. No crew. No studio. Here's exactly how we turn your brief into a finished video in 12 days.
01
Step 1 — You send us a brief
You tell us what you need — the audience, the objective, the key message, and any content you already have. We ask 7 specific questions. Most briefs take under 10 minutes to complete.
02
Step 2 — We write the script
Our production team writes a script based on your brief. You review it and approve before any production starts. If the script isn't right, we revise it — no extra charge, no debate.
03
Step 3 — We select your AI presenter
We choose from 240+ presenters that match your audience, tone, and brand. You can specify a preference — corporate, casual, diverse, age range — or leave it to us.
04
Step 4 — AI production
The approved script is fed into our AI production system. The presenter speaks the script with natural lip movement, gestures, and expression. We add your branding, motion graphics, background, and any visual elements. The whole process takes hours, not weeks.
05
Step 5 — You review
We deliver a full draft for your review. You give feedback. We revise. On Business and Enterprise plans, revisions are unlimited — we keep going until you're happy.
06
Step 6 — We deliver
Files are delivered in every format you need: MP4 for website and social, SCORM for LMS platforms, individual language versions, subtitles, and platform-specific cuts. You own every file outright.
AI vs traditional
Side by side
FAQ
Common questions
Related services
Looking for help with this? Explore the service.
Why AI Labs
Why teams choose AI Labs over a traditional video agency
⚡
12-day turnaround
From signed brief to delivered MP4 in 12 days — not 6 weeks. Hit campaign windows, training rollouts, and product launches that used to be impossible.
💰
Up to 90% cheaper
No film crew, no studio rental, no talent fees, no re-shoots. Save five-figure budgets on every project without compromising on quality.
🌐
100+ languages built in
AI dubbing and lip-sync deliver your video in every language your audience speaks — at a fraction of traditional localisation cost.
🎯
Unlimited revisions
Found a typo? Pricing changed? Brand refresh? We update your video in minutes — no re-shoot, no extra invoice.
🛡️
Australian-owned, SOC2-ready
Melbourne-based studio, NDAs available, GDPR and ISO 27001 aligned workflows. Your data and brand never leave trusted hands.
📈
Proven ROI at scale
1,000+ businesses globally — from Zoom and Heineken to Australian government and healthcare — use AI Labs to scale video production without scaling cost.